S03E08 Trainers
AirDate 16 May 07
The candidates have to create a new brand of trainer. Alan has laid on one of the country's top advertising agencies for them to work with, but the creativity is all theirs. They have to come up with a name and logo for their brand, and then produce a poster and TV ad with which to launch it. In the boardroom, Alan has to decide which team has best fulfilled his brief and who to fire.
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A religion is a belief system with rituals. The missionary kopimistsamfundet is a religious group centered in Sweden who believe that copying and the sharing of information is the best and most beautiful that is. To have your information copied is a token of appreciation, that someone think you have done something good.
- * All knowledge to all
- * The search for knowledge is sacred
- * The circulation of knowledge is sacred
- * The act of copying is sacred.
